Industrial design continued...

Industrial design presentations effectively communicate issues sensitive to both engineering and marketing groups, and facilitate informed consensus building in the process of defining a product concept.

A product's function, user environment, ergonomics, and applicable materials and processes inspire industrial design concepts by Mielke. Rather than considering these factors as constraints, appearance concepts are developed to, either directly or in the abstract, expose and play on those factors. The result is an appearance that communicates the essence of the product.